Day-to-Day Responsibilities
Identify artists and acts that suit the audience, city and budget, and approach their managers or agents.
Negotiate fees, performance terms and contracts with artists, agents and venues.
Build the show budget covering artist fees, venue hire, sound and staging, travel, insurance and marketing.
Secure dates, venues and the permissions the local authority requires for the event.
Plan ticket pricing and sales with ticketing platforms, and track sales against targets.
Run marketing and sponsorship, from social media campaigns to brand partnerships.
Coordinate production and on-the-day logistics with the venue, crew and artist team, then review the event's results.
